Sales Techniques

This book focuses primarily on the energy products that are financially traded on the New York Mercantile Exchange: crude oil, natural gas, unleaded gasoline, and heating oil. These commodities are the most common ones used for hedging energy commodity...

This book is not a traditional book on sales. The focus is tactical as well as strategic. Big questions are answered. How do capital goods need to be sold? What sales approach and tactics are recommended? What's the difference between a standard versus...

The long awaited third edition builds on the foundation of the previous two editions providing a more comprehensive overview of what traders or investors can look at when entering into the business of energy trading. It deals with all critical issues of...

The objective of this book is to show how a salesperson can gain the enviable position of being the customer’s sincere preference for doing business. Much has been written about perfecting sales techniques, in this informative book author James R...